Realizing your dream of having a professional, functional, and profitable website is not always an easy task. We’ve heard all too many horror stories of individuals and companies trying to build a website, only to run into one problem or another at seemingly every turn. In fact, about 60% of Web Design Newbury prospects and clients are those that profess to have had bad experiences previously and are usually looking for relief in the form of a smooth web design project, a website well-aligned with their vision, and a return on their marketing investment.
If you’re working with multiple people to plan and execute your web design project, beware: “Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a dealbreaker.”-Seth Godin. If this isn’t possible, look for web design companies with strong expertise in high-caliber project management, hopefully facilitated by applications like Basecamp.
In an effort to reduce the number of nightmare experiences out there, Cheap Web Design Newbury developed the following list to serve as a helpful general guide.
Obtain & register a domain name
This is easy, cheap, and doesn’t take a lot of time. A good place to start would be to search UKReg for your name ideas. If a name turns “No Match”, you’re in business! Alternatively, domainthenet is a domain name generator that will give you various ideas if what you want is taken. Picking a name is not always easy. It’s possible to have an idea, with everything, except the name, scoped out.
Design a site map
In a web design project, the importance of good documentation can’t be overstressed and many who have worked on a web project can attest to the misery bad documentation can trigger.
As the first piece of documentation, this step is very important because not only will it come in handy as a planning tool, but you would also be doing your chosen web design firm a big favor (or yourself, if you’re adventurous!).
Identify SEO phrases
Search engine optimization (or SEO) is the process of structuring your website so that search engines can find and index them better (here’s a good introduction to SEO).
The best way to do this is to put yourself in the shoes of someone looking for what you’re offering. What words would they use in a search? Make a list of these words, and their derivatives, and you’ll be well on your way. This is a great tool. This will probably happen naturally as you develop your written content more (here’s on writing online content).
Additionally, there are a lot of online SEO tools that can help you generate these phrases. Even if you think you’ve done a good job, it might help if you used one of the tools as a check.
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